Silver Screen Trailer Lab
Turn your company message into a trailer worth watching.
About
Every company has a message it wants people to remember. In Silver Screen Trailer Lab, your teams turn that message into a cinematic movie trailer that people will actually want to watch.
Each team gets a tablet loaded with a digital trailer template, complete with soundtracks, media placeholders and room for the script. With props on hand, expert coaching and a tight deadline, teams plan, shoot and edit their production.
AI supports every step. It helps write the script and storyboard, generate fresh ideas, enhance the edit and effects, and create voiceovers, music and poster art. Each team works to its own theme, so every trailer is one of a kind.
The session ends with a premiere screening of every trailer, followed by time to reflect, trade feedback and celebrate the results.
Learning outcomes
Silver Screen Trailer Lab recreates the pressure of a real production: creative ambition, a client message to land and a clock that will not stop. Teams succeed by staying focused, coordinating closely and improving the work as they go.
The core challenge is balancing originality with efficiency. AI can accelerate the process, but the ideas that make a trailer memorable still come from the people in the room. Teams that share the workload and review cuts together produce the most polished work.
Because every trailer carries a company message, participants also learn how brand stories land with an audience and how to tell them with humor and heart.
Your people leave with hands-on experience of practical AI tools and a clearer sense of how those tools can support creative and project work back at the office.
Program flow
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Pre-production
Teams receive their theme, a tablet with the trailer template and a rundown of the AI tools.
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Script and storyboard
With AI support, teams develop ideas, write a script around the message and plan every shot.
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Shoot
Teams film their scenes with props and expert coaching, racing to capture everything in time.
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Post-production
Teams edit the footage and add AI voiceovers, music, effects and poster art.
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Premiere
Every trailer is screened for the group, followed by feedback and celebration.
What is included
Included
- Professional facilitation team
- Tablets with the digital trailer template
- Props and filming materials
- Access to the AI tools used during the program
- Premiere screening and feedback session
Not included
- Venue rental fees
- Catering and beverages
- Audio-visual equipment
- Ground transportation
- Custom printed materials
Frequently asked questions
How many people can participate?
We run it for groups of 10 to 500, divided into smaller teams.
How long does it run?
Most sessions run about 3 hours.
Do we need filmmaking experience?
No. The template, props and expert coaching make it easy for anyone to direct, act or edit.
Is it an indoor or outdoor activity?
Both. We can run it indoors, outdoors or a mix of the two, depending on your venue.
Can we feature our own company message?
Yes. Every trailer is built around a key company message, and each team gets its own theme.
Recycled Logo Mosaic
Donated clothes, one giant logo and a good cause at the finish.
Customer Colour Canvas
Give your customer a color, a style and a 3D portrait.
Giant Marionette Crew
Nine controls, one giant puppet and a team that has to move in sync.
Request a quote for Silver Screen Trailer Lab
Tell us your group size, date and goals. We will reply with a tailored proposal.